The Opportunity
InnovateX, a UK-based tech startup, grew from 3 to 25 employees in under a year. The founders were overwhelmed by bookkeeping, payroll, and preparing budgets for new investors. Their lack of structured finance processes risked slowing their momentum.
The Solution
We started with bookkeeping, ensuring clean financials. Then, payroll services were added as the team grew. Finally, InnovateX upgraded to fractional CFO services, gaining detailed budgets, forecasts, and board-level reporting.
The Impact
- Maintained clean books that satisfied investor due diligence.
- Automated payroll for 25 employees with full compliance.
- Developed financial models that supported a £1.2M seed funding round.
- Provided ongoing variance analysis and board meeting support.
“Finaura is more than a service provider — they’re our finance team. From payroll to CFO insights, they’ve been critical to our growth journey.”
